• Kate Markovitz

Clean Up Well: Home Product Edition

Usually, I'm rambling on about makeup and skincare, but figured I was long overdue to share about home cleaning product makeovers, too. Let's create a home that is filled with products you feel GOOD about using.

ICYMI, I have 2 previous posts in this series: How to Ditch + Switch to Nontoxic Products and Clean up Well: Personal Care Edition.

Truth is, it's 2020. We are all spending a lot of time indoors these days, which gives us the perfect opportunity to ditch our toxic products and chemicals and clean up the air we are continuously breathing once and for all. (A great resource from the EWG can be found here).

It's JUST AS important for our health as having proper hygiene. At the start of the COVID19 pandemic, I did a short IG story about cleaning, soaps, hand sanitizers and had some women reach out to me who made connections why their asthma was flaring or their eczema was suddenly worse - all the sanitizing and fragrances from the products they were dosing themselves in an effort to "protect" their health. It's a balancing act and unique for each of us.

You can MAKE all of these products yourself and they will work just fine. Of course, if you are like me, you may prefer the convenience of pre-made clean products (and supporting another business, especially if it's a small business). I'm a big fan of concentrates that can be used to create many of the products you use in your home.

Note: there are some affiliate links and discount codes for you in this blog post. It does not cost you any more to shop through these links but it supports this blog and my family. I truly appreciate your patronage!

I'll cover the following categories:

  • Cleaners & Concentrates

  • Kitchen

  • Bathroom

  • Laundry

  • Air Fresheners

  • Outside

Cleaners & Concentrates

A note on concentrates: I always thought they would be "annoying" vs. just buying individual products but concentrates have been a game-changer for me. I love concentrates SO, SO much. Way easier to have it on hand and just make the product as you run out than buying individual products.


For a do-it-yourself version, you can use 1 part white vinegar, 1 part water, lemon rind and rosemary springs and just mix it all together in a spray bottle. I suggest letting it marinate and infuse for about a week before using - but if you are a DIY-er, this one is for you!

Note: acidic cleaners are NOT to be used on granite countertops.

Branch Basics

I'm a blend of DIY and already done for you. I'm a big fan of Branch Basics and have been using their products in my home for many, many years now. I use it as all-purpose, bathroom, window, + laundry detergent! It can also be used for hand soap, which I swap in and out.

For $10 off your first Branch Basics purchase, click here!

Force of Nature

At the time I'm writing this, we are deep in the COVID19 pandemic. As a result, many people are worried about disinfectants and finding more powerful products than soap/water. A great, clean/safer option is from Force of Nature, a natural cleaner and disinfectant approved on the EPA's List N. It is a capsule that makes a 12 oz cleaner that lasts 2 weeks. Can be used at home or business. Check it out here.

From my community:

Dr. Bronner's, Young Living Thieves / Doterra OnGuard, Aunt Fannie's, Sal Suds, Trader Joe's All Purpose, Better Life, Vinegar/Baking Soda, Norwex


A lot of kitchen options contain fragrances (phthalates - my #1 easy ingredient to avoid - more here if you want to learn why!), sulfates (create "suds and form" but are skin irritants and make cause more serious issues, such improper eye development in children and cataracts in adults).


A popular recommendation for kitchen cleaners (counters, appliances, etc) is 4 tablespoons of baking soda to 1 quart of warm water. It's a natural deodorizer and can shine stainless steel.

Dish Soap

As mentioned above, Branch basics can be used to make a foaming soap, as well as any of the concentrates! We've liked and used Aunt Fannie's Microcosmic Probiotic Dish Soap.